Tips And Techniques For Content Writers

Being a content writer is not merely about writing of any kind of text and then putting it up online. It is just not as straightforward as that anymore.

Coming up with good, optimized written work entails a lot of strategy. You need to know how to make your web content stand out amidst the multitude of content found online.


One of the most basic things to do is to have your researcher hat on all the time. They say that before you even think of yourself as a writer, you should think of yourself first as a researcher. Take the time to research about the piece you want to come up with. Make notes on any promising idea that pops into your head right away. Flesh it out little by little in keywords or phrases.

Search online for possible sources and save links and URLS that will give you leads. This can be an article on similar topics, video content, or even user-generated forums. Put them into whatever note software or app that you use or even simply put it into your phone’s memory.

To be among the best content writers, you must do the virtual legwork. This helps you prepare for what you want to write so that it flows more easily and saves you time and effort. This is one of the best ways to make sure you are creating content that fundamentally has quality and quite simply makes sense.

Be specific

Contrary to what you might think, it is easier to talk about one specific topic than to try to discuss a whole general idea. With the latter, you inevitably run out of things to say once you have given your main idea. You find yourself just restating things you have already said. Then when you try to insert the subtopics to the general idea, you end up having a piece that runs much too long that it isn’t optimized anymore.

Content WritersGive yourself a break and take just one particular topic to go into detail about. You will find that there are so many more efficient ways to discuss it. Content writers need to be able to dissect and condense words efficiently to avoid producing just plain fluff.

Know your audience

Writing for the Internet is all about reaching audiences. This is why going “viral” has become such a big goal for anyone who wants to put their content our there. Getting it to viral status means you have successfully latched on to the exact people you want your content to resonate with and that incites a domino effect as they share it to others just like them. But how exactly do you make sure this happens or is, at the very least, poised to happen?

Content writers must write content with the proper audience in mind. Are you talking to millenials? Make sure it is appealing enough. Talk like a peer. Be sensitive to the profile (i.e. sympathize with how millenials bear the brunt of being misunderstood by older generations). Is your topic interesting and relevant to their day to day lives? Put yourself in their shoes.

Write plainly

This is not at all like your English compositions back in school. Being among the many content writers, part of your responsibility is to make it readable for netizens. When your piece is much too long and, for example, requires a click to the next page, you will automatically lose a substantial percentage of your readers.

People who go online do not want to read excessively long narratives. For them, that is reserved for books and newspapers. Online, it is all about the quick scan. Articles should go no longer than 800 words. Write-ups and reviews are best at 100 to 200 words. Blurbs should be just a sentence or two.

It is important to make your content easy to absorb in just a couple of minutes or less.

There certainly are many different aspects to the work that you have to constantly keep in mind to make sure that you are doing it in the most efficient way. As a content writer, staying informed and being on top of all the tricks of the trade that will help you easily bypass the struggles is the best thing you can do.

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Lapel Pins for Recognition

Lapel pins are great items as awards during recognition programs as they are affordable, easy to wear and can serve as a life-long remembrance for a certain recognition received. Whatever the occasion is, and whoever you want to honor, a lapel pin is a great way to recognize an accomplishment, reward a great performance, or convey gratitude. Some of the most common awards recognized with lapel pins are as follows.

lapelpinsRecognize an exemplary performance or a positive behavior such as perfect attendance or achievement of annual targets. Whatever the reason is, it is important for employers to reward a good performance and consistent positive behavior of employees to keep them motivated and continue to contribute to the achievement of goals. Boosting the morale of the employees can have positive effects to any organization and are important in helping achieve business targets and organizational goals.

Lapel pins bearing the company logo and name can help make the employees feel that they belong to the organization and they also feel honored for having been chosen worthy to wear the company’s pin, which is usually reserved for high-ranking officials. Pins bearing specific awards such as employees of the year, perfect attendance, or top sales person of the year are a great way to honor and immortalize an accomplishment. Recipients will surely be happy to receive and keep this memento as a reminder of their personal achievement.

Celebrate service anniversaries. Loyal employees are valuable assets to any business organization. They are also rewarded handsomely. It is usual for companies to recognize those who are with the company for many years already. Service anniversary awards are commonly given to those who have already rendered five, ten, fifteen, twenty or more years of service. When giving these pins, have a standard design for you company, and have the size and the value of the pin increasing with the number of years of service rendered. A small pin may be prepared for those who have been there for five years, a slightly bigger one for the tenth years of service, an even bigger for the 15th, and so on. This way, employees would look forward to collecting them along the way as they also grow with the company.

Thank donors. This is a great idea for non-profit and charitable organizations to try. Donors do not usually expect anything in return for their donations. However, you may surprise them by giving away lapel pins as a token of gratitude for their kindness and generosity. Your donors would be proud to have something as symbol of their involvement. This would go a long way in making the act of giving a rewarding experience for donors. Hopefully, this will also motivate them to continue the deed, or even encourage others to also share as they did. In the end, it is always polite and nice to say thank you in whatever ways the organization would find possible.

Recognize a promotion. Employees’ promotion is always a major thing in any work place. Not only does it signify an increase in the pay check. It is also a sign of achievement and success for people who love their careers. Just like the specific recognition for certain achievements and exemplary behaviors, you can also use lapel pins to honor somebody who has been promoted. This will show the person that he or she is valued in the organization and that her skills, knowledge and attitude make him or her an asset to the organization. This will also motivate other employees to emulate the example and strive to be like their supervisors and bosses someday.